• Sambad School of
    Media and Culture

    A Unit of Sambad-Ama Odisha Charitable Trust


Anweshana :

Every year SSoMaC organizes a first of its kind J-School meet of Odisha. Students from different media colleges, institutions and Universities participate in Anweshana to show their talents. Competitions like News Reading, RJing, On-th-Spot Reporting, AD – Designing, Photography, Photo caption etc are conducted. Famous media personalities from Print, Electronic and Advertising world judge the students.

  1. Anweshana - 2009

In the first year of Anweshana, in December 8, 2009 there were 5 categories   of competitions. Those were, News reading in Odia and English, photo captioning, Extempore speech, Advertisement designing and quiz. Doordarshan Kendra’s news producer Mr Alok Mohapatra and Mr B Mohanty has judged the students in both English and Odia news Reading. Other judges include; Media veterans like Mr Ranjit Guru, Mr Gopal Mohapatra, Mr Ashok Mohapatra, Door Darshan’s former Director Mr Barah Mohanty, Academician Mr Amit Neogi and Marketing man Mr D Lenka. This event was followed by its prize giving ceremony on 15th of December 2008. Mr Jagadananda, the then Information Commissioner of Odisha and Mr Soumya Ranjan Patnaik, Editor Sambad and Chairman, Sambad-Ama Odisha Charitable trust graced as the guests of the occassion.

  1. Anweshana - 2011

The second Anweshana was held on 22nd December 2011. More than 180 students from different colleges of Odisha participated this time. Students from Utkal University, Ravenshaw University, BJB Autonomous college, Indian Institute of Mass Communication, Biju Pattnaik College of Journalism, Naxtra College of Journalism, AMIT, ASMIT, Rourkela Institute of Mass Communication, Central University, Koraput, Fkir Mohan Autonomous College, Balasore had joined the event. Competitions like News Reading, On-the Spot Reporting, Photo captioning and Advertisement Designing were organised at the event. Television personalities like Mr Nilambar Rath, Mr Ashok Mohapatra, Mr Swaraj Mishra, Senoir News Readers like Mr Bibhuti Biswal, Mr Shakti sai Mishra, Mrs Mousumi Mohanty, Media veteran Mr Ranjit Guru, Mr Bamapada Tripahy, Senior Corporate man Mr Bishnu Das were the judges of the year.

In its prize giving ceremony, which was held in 5th January 2012, Chief Information Commissioner of Odisha Mr Tarunkanti Mishra and Mr Soumya Ranjan Patnaik, Editor Sambad and Chairman, Sambad-Ama Odisha Charitable trust graced as the guests.  36 successful students, who came out with colouring feathers received prizes from our celebrity guests.

  1. Anweshana - 2012

The third year of Anweshana was held on Deember 8 2012. About 300 students participated in this glorious j-school festival. As the judges of that year SSoMaC invited Senior Television Anchors Mr Bhabani Shankar Mohapatra, Mr Shakti sai Mishra and Mrs Itishree Mohapatra, Sr Media persons like Mr Ranjit Guru, Mr Bamapada Tripathy, Ms Sarada Lahangiri, Mr Satya Prakash Nayak corporate Man Mr Bishnu Das. Competitions like News Reading in English and Odia, On the Spot Reporting, Photo captioning and Advertisement Designing were organised at the event.

  1. Dignity of Girl child (Jhia bhi Kichhi Kam Nuhen)

Amidst the social and political rhetoric ‘Empowering Women’, SSoMaC tries to find out some real empowered women from the nooks and corners of the state. In 2009, this gave birth to “Dignity of Girl child” in collaboration with The Sambad and UNFPA (United Nations Populations Fund). The project runs throughout the year. SSoMaC’s students and reporters of Sambad brought out the success stories of 31 women who not only empowered themselves, but also empowered their families and empowered their society in spite of all stumbling blocks. Needless to say that no media or nobody had recognised these ladies before this programme. The stories of the reports of their great deeds have been published in Sambad. The ladies who were recognised in this project were Sasmita Bahadur of Anugul, Kishori Jena of Rourkela, Jayashri Pradhan of Balasore, Smriti Subhadarshini of Phulbani, Madhusmita Satpathy of Ganjam, Susmita Das of Puri, Mamata Jena of Cuttack, p. Rebati of Paralakhemundi, Kalpana Sutar of Jagatsinghpur, Rukmini Talia of Baipariguda, Snehalata Mohanty of Basta, Bhagyabati Patra of Bhadrak, Sasmita Mishra of Keonjhar, Phulbati Kirshani of Koraput, Manjulata Mishra of Kendrapada, Chinmayee Malla of Bhubaneswar, Sanjulata Parida of Keonjhar, Subhadra Sethi of Kendrapada, Gitarani Besan of Bargarh, Anjali Patra of Ganjam, Kanak Gayen of Mayurbhanj, Madhabi Barik of Boudh, Chhabirani Mahari of Puri, Jasmita Tirkey of Sambalpur, Swarnalata Behera of Jamsuli, Sabita Mallik of Bhadrak, Kadraka Madhaga of Rayagada, B. Padma of Nabarangpur, Padmalaya Sahoo of Bramhapur and Sukanti Sethi of Keonjhar. In a huge and glorious ceremony in Swosti Hotel, Bhubaneswar, on 2nd December 2012 SSoMaC felicitates these women by the then Honourable Governor of Odisha, Mr. Murlidhar Chandrakant Bhandare and UNFPA’s country Head.  A souvenir was brought out to mark the occasion.

  1. Young and making difference (Pachhua Ilaka ra Aagua Pila)

After successful completion of the project “Dignity of the girl child” SSoMaC then tried to venture into the Rural India. SSoMaC aimed of engaging with the rural poor with the objective of finding young talents who could not come out to fore front because of the lack of communication. In the year 2009, similarly another project was also taken by SSoMaC named – “Young and making difference” (forward talents of backward district). Finding the rural Odisha in true sense was the core objective of this programme. SSoMaC in collaboration with ‘The Sambad’ and UNFPA recognised talents from backward areas of the state. These talents are basically the young guys aged from 18 to 24 years. These young men and women not only survived in the battle of life, but have also created paradigm for others in spite of all impediments. As it is well said that life gives them 100 reasons to cry, they give life just one reason to smile and that’s enough. On 29th October 2011 a meeting was organised at IDCOL Auditorium in Bhubaneswar to formally inaugurate the project. Mr Soumya Ranjan Patnaik, Editor Sambad and Chairman, Sambad-Ama Odisha Charitable trust, Mr Hemant Dwibedi, UNFPA’s Odisha Head, Mr Ranjit Guru, Mr Bamapada Tripathy, Sambad School of Media and Culture’s Principal Dr Gourahari Das were the guests of the occasion.  The stories of these Young men and women, who becomes somebody to nobody, were published throughout the year in Sambad. Needless to say that after this project these young people are being recognised by many other Government and private organisations.

  1. Street Plays on Social Issues

SSoMaC raises concern over a wide range of social issues. In 2009 when swine flu outbreak had gripped the state, SSoMaC had also tried to sort out the problem in its own way. Young students of SSoMaC stages informance ; performance with information : a street play on swine flu to alert and aware the citizens on 22nd August 22 2010. They played drums and clapped hands to urge people to watch their street play. Minutes after they began their performance, the audience was engrossed in their stories. They staged in different localities of Bhubaneswar especially in slums and public places and gave their message.

In 2014 students raised their voice against ‘Itishree murder case’. The unfortunate murder of a non-formal teacher named Itishree Pradhan in the remote village of Tikiri under Kashipur Block in the Rayagada district generated nationwide uproar and consternation. Our students organized a street play to show their concern over the case and built a pressure on government in giving justice to Itishree.

Blood Donation Camp

Students of SSoMaC organises blood donation camp from time to time.  For the first time on 23rd June 2011 a blood donation cam was organised in SSoMaC campus in collaboration with Ama – Odisha Charitable trust. 25units of Blood were being collected through this camp.

Chancellor’s Cup Group Discussion

SSoMaC enjoys enduring success because it has core values and a core purpose that remain fixed while its work strategies and practices endlessly adapt to a changing world. The dynamics of preserving the core while stimulating progress is the reason that SSoMaC becomes an elite institution, capaable of renewing itself and achieving superior long-term performance. In line with this, being comparatively a smaller institution too, SSoMaC hosted the prestigious Chancellor’s cup Group Discussion in the year 2012 in collaboration with Utkal University of Culture. Students from all the 15 Universities of Odisha i.e. Utkal University, Ravenshaw University, Bramhapur University, Sambalpur University, Fakir Mohan University, KIIT University, Central University, SOA University, North Odisha University, Shri Jagannath Sanskrit Viswa Vidyalaya, BPUT and National Instite of Technology, Veer Surendra sai University and National Law University participated in the event. English Panel Discussion was judged by OPSC Chairman Mr Gopal Nanda, Retired IAS Mr Bibek Patnaik and former Principal of BJB Junior college Major B.N. Pattnaik. The Odia Panel discussion was judged by former Police Director General Mr Bipin Bihari Mishra, Prof Malabika Ray and Literature man Adhyapak Biswaranjan. Students of Ravenshaw University bagged the Champions Trophy in English section while BPUT bagged the Runners UP Trophy. In Odia section while BPUT was the Champion, Ravenshaw University became the Runners UP. Presence of the students from Eastern Odisha to the Western Odisha and from the Northern parts to the Southern parts created a mini Odisha scenario at the event place. About 150 students from different Universities of Odisha took part in this event.